Data Insights and Analytics
Experience the MCA Difference!
Data Insights and Analytics
Data insights and analytics are widely regarded as the key growth drivers for nearly every major retailer and CPG company today.
An effective data strategy allows businesses to make fact-based decisions to improve market presence and profitability. MCA’s Data Insights and Analytics division offers an unmatched level of service with a true end to end solution, delivering accurate in-store and web data in a fraction of the time it takes competitors; while providing key analytics via numerous reporting formats or dynamic visualizations.
Through MCA’s proprietary ecosystem, numerous data sources are combined to provide an accurate, insightful, and complete picture of the retail landscape.
Some key metrics that MCA reports on:
- Share of Shelf
- On Shelf Availability
- Competitor Pricing
- Comparable Product Pricing and Indexing
- Planogram Layouts and Compliance
- Shelf Positioning
- Brand Blocking
- Web-Based Share of Shelf
- Web Page Positioning
- Product Meta-Data
These metrics merely scratch the surface of ’s capabilities, contact today to begin developing your custom, dynamic solution.
